| Agency
- Part 1
I
was recently interviewed by a reporter for a major
national magazine. She was writing an article about
mortgage brokers and how a consumer should shop
for one. As you know, this is one of my favorite
topics so I was delighted to share a few thoughts
with her.
At
the heart of the issue is one of agency, a word
that has a number of meanings. Central Intelligence
Agency means something totally different from a
Collection Agency. And I'm referring to it from
a third angle.
Agency
is a voluntary relationship in which one person
acts on behalf of, and in the best interest of,
and under the control of another person or entity.
One example is an insurance agent who is empowered
by the company to do conduct business on its behalf
and to represent the company to its customers.
A
real estate agent is in a different class, and is
supposed to represent not their company, but the
client, whether buyer or seller. Under the laws
of probably all of the states an agent has a fiduciary
responsibility to the client, who is referred to
as the principal. I'm sure that the lawyers have
a highly honed definition of what agent is supposed
to do and what fiduciary responsibility means but
let me approach it from a common-sense standpoint.
The
first is that the agent always acts in the best
interest of the client, making any decision as if
it impacted the agent himself. His principal has
the right to hear the truth and to have all relevant
facts disclosed to him. Finally, the principal has
a right to know the compensation earned by the agent.
Now
if that sounds reasonable to you, it should. That's
the kind of person you are looking for whether you
want a real estate agent or a mortgage broker, or
a lawyer or CPA, for that matter. The problem is
that it is never that simple. In spite of their
legal obligation and the ethical obligations of
their associations, the plain fact of the matter
is that many in the real estate agents act in their
own best interest, and do not take care of their
clients the way they should.
In
one poll I saw, real estate agents, along with used
car salesmen, were down at the bottom of the list
of "trusted professionals," and it's probably
justified. There are plenty of stories about real
estate agents who act like complete jerks. I have
been involved in close to a thousand purchase transactions
in my career, so I have had an opportunity to see
how perhaps two thousand agents represented their
clients. It is a sad story. There are those at the
top of the profession that hold to the highest ethical
standards and who will, as I like to say, "lie
down on the train tracks for their clients."
But
there are far more who's first thought is how much
money they are going to make. Then they think about
how they can make a little bit more off of you now
that you have your wallet open. Most of this is
out of view of the client, of course, and sometimes
it is illegal, such as getting kickbacks from others
in allied businesses. But it goes on all the time.
In fact what really astonishes me is how some agents
even get hired! I find it hard to believe that the
buyers or sellers couldn't find someone better.
I've
been involved in several transactions where the
listing agent was trying to "double-end"
a transaction, representing both buyer and seller.
That means twice the income, so there was a lot
incentive to make it work. So even though my borrower
had probably made a better offer, we were never
sure if our offer had even been presented.
A
final word of warning: there are many sales people
who are not nice people, but they can do a good
job of appearing to be nice when they think they
can make money off of you. As my hero Zig Ziglar
kiddingly said, "The secret of success in sales
is appearing trustworthy and sincere. Once you can
fake that, you have it made!" Sad, but very,
very true.
In the mortgage business it is even stranger, a
topic we'll discuss next week.
Be
careful out there.
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